// THE LOOK · APPAREL
Your customer tries the garment. Without coming to the store.
AI-powered virtual try-on for clothing, integrated into your brand's website. The customer uploads their full-body photo and sees how any garment of your catalog fits them, in seconds, with their real pose and silhouette.
// VISION
A single modular architecture, five integrated modules, one unified brand. The experience belongs to your brand; the infrastructure is ours; the data is yours.
// WHAT IT DOES
Try on anything without trying anything on.
Anyone looking at a garment on your site can tap a button, upload a photo of themselves, and see in seconds how it would fit. The image is realistic: the garment adapts to their body shape, respects their pose, simulates shadows and fabric drape according to material.
// THE PROBLEM
The doubt that kills the sale.
The most expensive problem in fashion e-commerce is structural: the customer doesn't know how a garment will fit until they receive it. That produces return rates that in some categories exceed 30%, doubts that paralyze the purchase decision, and last-minute abandoned carts. When the customer can see themselves with the garment on before paying, they decide with confidence and return less.
// MODULE FEATURES
What comes with the module.
Single garment or full outfit
Shirt, pants and sneakers in a single image, all from your catalog.
Conversational stylist
An AI agent talks with the customer, asks what occasion they're shopping for, and builds tailored outfits.
Body-type recommendations
The system analyzes the silhouette and suggests garments that statistically flatter.
Size prediction
Estimates which size to order in your brand specifically, reducing returns for wrong sizes.
Direct sharing to WhatsApp and Instagram
Your customer posts the image with the garment on, generating free organic reach.
// FOR WHICH BRAND
For premium fashion brands with an online store.
Applies both to multi-category brands and brands focused on apparel. The higher the average ticket, the stronger the return of the module.
// VS. GOOGLE TRY-ON
Google launched it. Point by point, where we win.
Google's try-on is fine for a first attempt, but operates inside Google Shopping with limitations that become visible the moment you compare results side by side. These are the concrete differences.
| Google Try-On | The Look Apparel | |
|---|---|---|
| Where the experience lives | Inside Google Shopping | On your brand's site, under your domain |
| Branding and control | Google's interface, without your brand | Your full branding, your look, your control |
| Body adaptation | Idealized photo (neutral pose, ideal light) | Real silhouette, real pose, real build |
| Outfit composition | One garment at a time | Full outfit in a single view (shirt + pants + sneakers) |
| Conversational stylist with AI | Not included | Agent that understands context and builds outfits with reasoning |
| Size prediction | No | Yes, based on how your brand's garments specifically fit |
| Direct sharing to social | Without your branding | With your brand included, direct organic advertising |
| Usage data | Google receives it | Your brand receives it: what gets tried, what combines, what converts |
Google solves part of the problem. The Look Apparel solves the entire purchase decision experience inside your site, with your brand, and with the data you need to grow.
Initial conversation.
Thirty minutes to understand your catalog and show you how it would look on your site.
Let's talk